Introduction to Affiliate Marketing: What Is It?
Affiliate marketing Software is a performance-based promotional activity to gain maximum exposure or leads. It is a marketing type that rewards affiliates or publishers for driving visitors or customer to the merchant’s website. The five main players associated with each other for performing a pre-defined and confirmed action are the merchant or advertiser, the network, the publisher or affiliate, the marketing agency, and the customer.
Affiliates:
Merchants:
Network:
An affiliate network is a technology provider, which works as a central communication hub between the publisher and the merchant. A network provides tracking, invoicing, affiliate recruitment, reporting, and technical services.
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